Discovered Pages
[Discover] Why Social Media is More Measurable Than Traditional Media http://www.socialmediatoday.com/SMC/56352
(socialmediamarketing roi businessvalue socialmedia) 
[Discover] healthcare trends to watch http://www.microsoft.com/industry/healthcare/providers/businessvalue/housecalls/5trends.mspx (healthcare)
[Discover] Social media marketers can - and must - prove ROI | Feeds | ZDNet.com http://blogs.zdnet.com/feeds/?p=321&page=1 (socialmediamarketing roi businessvalue zdnet)
[Discover] Being Peter Kim: A framework for measuring social media http://www.beingpeterkim.com/2008/09/a-framework-for.html (socialmedia roi measurement marketing)