http://www.megite.com Megite is the newspaper for anyone interested in what's happening right now by intelligently uncovering the most relevant items from auto discovered news sites and weblogs. Copyright 2009, Megite 30 Tue, 01 Dec 2009 13:20:03 +0000 http://www.megite.com/power150/1259675162/1#item_1 77cdeee6b0fa5bd4c68a9ce6d8fe0bbd Twitter appears to be taking a page from Google’s book, changing their home page look to draw attention to World AIDS day (December 1st). When going to the home page today, users will find that Twitter has focused its attention to turning the micro-social network red and is encouraging users to follow @JoinRED. This sponsorship from [...] (Read on Source) ]]> Tue, 01 Dec 2009 09:58:41 +0000 http://www.megite.com/power150/1259675162/1#item_2 4e4118a9ee4664b5f23751bb1066eadd Learning affiliate marketing can be a enlightening experience. To be a successful affiliate marketer you need to have all of the skills and drive to create a solid business and a brand for yourself. You need to be able to set up a schedule each week and follow each project from start to finish. Some of the advantages of working at home include ... (Read on Source) ]]> Tue, 01 Dec 2009 12:55:25 +0000 http://www.megite.com/power150/1259675162/1#item_3 5671ab562dbc74170c98cdc348a668fb Monthly Subscription: (Read on Source) ]]> Tue, 01 Dec 2009 12:00:02 +0000 http://www.megite.com/power150/1259675162/1#item_4 c3134031f64f15ef46a4cc00ac6f9c26 Marketing spend these days is all about justification. I'm glad that the use of social media is quickly moving from "shiny object" darling to why should my business use it? (Read on Source) ]]> Tue, 01 Dec 2009 11:47:36 +0000 http://www.megite.com/power150/1259675162/1#item_5 cdca1ae649f7a0b1649765e7c033f21b There are tons of tools to publish your content that make it extremely easy to inform, entertain and reach people. What concerns me about these channels is that we don't own them. The price we pay for "free" is often depending on what Dan York (http://disruptiveconversations.com) likes to call "single point of failure." (Read on Source) ]]> Tue, 01 Dec 2009 04:30:35 PST http://www.megite.com/power150/1259675162/1#item_6 72cc390f82957f4e244134f1696b1b6a Personal branding is not shameless, endless self-promotion. It’s not direct messaging me with your faux request to “take this IQ test and see if you’re smarter than me.” It’s not directing me to your website with every post. It’s not seeing yourself as the epicenter of everything to do with your industry, category, talent, idea, [...] ... (Read on Source) ]]> 2009-12-01T12:18:27+00:00 http://www.megite.com/power150/1259675162/1#item_7 ed37db390d2e5aebc773663cdf9df9cb Read on Source) ]]> Tue, 01 Dec 2009 13:08:20 +0000 http://www.megite.com/power150/1259675162/1#item_8 5449fd3b4cd0687ec2c3834429c29bfd In the battle between search engines and some mainstream news publishers, ACAP has been lurking for several years. ACAP — the Automated Content Access Protocol — has constantly been positioned by some news executives as a cornerstone to reestablishing the control they feel has been lost over their content. However, the reality [...] ... (Read on Source) ]]> Tue, 01 Dec 2009 12:37:49 +0000 http://www.megite.com/power150/1259675162/1#item_9 29cbe258b7f8ce8815e975990495fbc2 Abandoned & Forgotten, Home to street in Weeks, Suddenly redundant. Homelessness is everywhere this Christmas. Call 014722111 to make a donation. The sad, abandoned Christmas trees that lie bare and cold on our streets are a powerful metaphor to remind the public that homelessness is everywhere, especially at Christmas. Advertising Agency: ... (Read on Source) ]]> 2009-12-01T07:27:00.003-05:00 http://www.megite.com/power150/1259675162/1#item_10 7511fa940c9bf92beb81e778810daf76 Apparently, like everyone else, the Seattle Times is very interested in trying to figure out what to actually use Google Wave for. But while most are trying to use it for either fun, realtime chats, movie reenactments, or inner-business workings, the Seattle Times have tasked Wave with a larger goal: Catching a killer. (Read on Source) ]]> 2009-12-01T05:22:00-05:00 http://www.megite.com/power150/1259675162/1#item_11 8057210ed8935ed8f469d3338f6337d6 You should be careful about headlines. It's pretty easy to write a headline that will get someone to forgive your spam, and perhaps even to open your note (CyberMonday! 85% off...). It's pretty easy to write a headline that will get someone to click through on their RSS reader. It's even easy to write a tweet that will get a click through. But ... (Read on Source) ]]> Tue, 01 Dec 2009 13:18:09 +0000 http://www.megite.com/power150/1259675162/1#item_12 d411855d6d57f2f21bedceeccc81f846 Read on Source) ]]> Tue, 01 Dec 2009 12:00:02 +0000 http://www.megite.com/power150/1259675162/1#item_13 2691dfc0fa8f2964241aa4aa80b416bf Read on Source) ]]> Tue, 01 Dec 2009 13:18:09 +0000 http://www.megite.com/power150/1259675162/1#item_14 37ea936cc2d037ba16c6d173de632bc5 This won't come as a surprise to, well, anyone who has spent considerable time on the Web, but a new study found that people act much differently online than offline. (Read on Source) ]]> Tue, 01 Dec 2009 11:47:36 +0000 http://www.megite.com/power150/1259675162/1#item_15 70a33302fc8ea2696f838d69af0c85ed Cadbury Lunch Bar Man Size Advertising Agency: Publicis, South Africa Creative Director: Kady Winetzki Art Director: Chris Lesser Copywriter: Paul Burgess Illustrators: George Greyling, Julian Dowl Published: 2009 (Read on Source) ]]> 2009-12-01T10:44:59Z http://www.megite.com/power150/1259675162/1#item_16 d8c4240ed6a657e937623ee213bea555 Read on Source) ]]> 2009-12-01T18:34:00.000+05:30 http://www.megite.com/power150/1259675162/1#item_17 1b60001b6efb26d297ca7d9bcdc2d906 Reasoning that consumers had to physically touch its product to get the full experience of it, Hewlett-Packard is rolling out a cinema campaign for its Photosmart Premium with TouchSmart Web printer with in-lobby demos. (Read on Source) ]]> Tue, 01 Dec 2009 13:00:16 +0000 http://www.megite.com/power150/1259675162/1#item_18 cd33272f03af1f9fb81ffd9a96ffa120 I’m not sure why you decided to read this.  Nobody sets out to fail, do they?  Maybe you just wanted something to read while you had your lunch today.  Or maybe you suspect I am being facetious. But, for the sake of argument, let’s assume that what brought you here is a genuine interest in sabotage.  [...] (Read on Source) ]]> Tue, 01 Dec 2009 13:00:04 +0000 http://www.megite.com/power150/1259675162/1#item_19 1ae24bfef8031488940db68310b0e13c There is no marketing strategy that is safe from real world competition. It is a critical mistake to underestimate the power of your competitors. If you think that there’s no advantage to getting to know your competitors, think again! The best way to beat your competition at marketing the goods or services you offer is [...] (Read on Source) ]]> Tue, 01 Dec 2009 12:55:25 +0000 http://www.megite.com/power150/1259675162/1#item_20 9390a8a8b81b19a36c684d3949be1575 Great little film this,  put together by the  Career Player team, looking at “Careers 3.0″ (with a rare sighting of me wearing a suit near the end). I would have loved to have this to hand at the recent KNOWHOW Graduates  skills event we organised with London Borough of Tower Hamlets.  What was really quite scary [...] (Read on Source) ]]> Tue, 01 Dec 2009 12:35:04 +0000 http://www.megite.com/power150/1259675162/21#item_1 1f557e6397d38f743f20343e5d08c8bb Read on Source) ]]> Tue, 01 Dec 2009 10:15:28 +0000 http://www.megite.com/power150/1259675162/21#item_2 1669aa79aaec11d67923cd26a9fb3804 Read on Source) ]]> 2009-12-01T07:27:00.003-05:00 http://www.megite.com/power150/1259675162/21#item_3 c2cdf88e319f4aaf053904c621e66fff Read on Source) ]]> Tue, 01 Dec 2009 12:22:27 +0000 http://www.megite.com/power150/1259675162/21#item_4 4d6081dbf3deb24f501924c7e657f8bb The purpose of pitching a story is to get coverage for it. That means that if someone offers to write about the topic you’ve proposed and asks for the product you mentioned or simply for more info, you need to reply to their emails. Not keeping track of who you’ve pitched to is a bad [...] (Read on Source) ]]> 2009-12-01T07:16:00.002-05:00 http://www.megite.com/power150/1259675162/21#item_5 226d2e42c0203ca57d4aa6e1b0563001 Chris Penn and Toddle show you how to use Twitter and your Google RSS reader to find the most excellent time to send that email newsletter to prospects. From @ogilvydigital (Read on Source) ]]> 2009-12-01T07:12:00.002-05:00 http://www.megite.com/power150/1259675162/21#item_6 1ea23aabf81b5c203769b3053d095367 Carbon Danger looks to raise awareness about the growing global warming crisis. There's an interesting perspective presented that puts the level of C02 emissions in the form of a budget. We should only emit 1 trillion tons of C02 between 2000 and 2050 to keep the icebergs out of NYC. With what we've "spent" so far, there's about 760 billion tons ... (Read on Source) ]]> Tue, 01 Dec 2009 03:56:08 PST http://www.megite.com/power150/1259675162/21#item_7 12ab04ddaca0715f2d7af023c77c3310 This is Part 1 of a personal look back at the sites, tools, behaviors, platforms, and technologies that have changed our lives in the past 10 years. Please add your own thoughts and memories in the comments. In June 2000, I graduated from college and moved down to New York with my closest friends to pursue a career as an actor in the theater. Boy, (Read on Source) ]]> 2009-12-01T06:38:00-05:00 http://www.megite.com/power150/1259675162/21#item_8 83899563d63e5eacec32fcb836689924 OK, I know this is going to sound odd, but pets are a humanizing influence in public and commercial spaces. Here's a good example. Passing through LAX recently, I noticed this lovely little dog park. It has a water bowl with a spigot, a small grassy area [OK, artificial turf] , and even a fake fire hydrant. It's a nice little spot where pet ... (Read on Source) ]]> Tue, 01 Dec 2009 11:23:00 +0100 http://www.megite.com/power150/1259675162/21#item_9 43d551c014cd43dc39d0b61d79305718 Last week I was announcing you the eminent launch of the first viral video campaign in real time! Here we are with the Phone Box Experiment live video! Advertiser: Skype Agency: The Viral Factory (Read on Source) ]]> Tue, 01 Dec 2009 08:00:00 +0000 http://www.megite.com/power150/1259675162/21#item_10 d1300a89a3d615fd75536071fe54b77c ARLINGTON, Va. — Until recently, the employees who worked on the Web site of “The NewsHour With Jim Lehrer” on PBS were based in a building a brisk five-minute walk through city traffic from their on-air colleagues. The Web and television staffs interacted only at Mr. Lehrer’s annual holiday party. “They were all the ... (Read on Source) ]]> Tue, 01 Dec 2009 11:30:26 +0000 http://www.megite.com/power150/1259675162/21#item_11 54201f62fe8703d043fd7ddc25830a50 Ads of the World is an advertising archive and community. The archive showcases campaigns from around the world categorized and updated daily. In the forum you can discuss your professional life and post your work for critique. The blog features advertising stories. Read more (Read on Source) ]]> 2009-12-01T11:29:42+00:00 http://www.megite.com/power150/1259675162/21#item_12 3c56b6bccb0528d5b299328975b621e6 Read on Source) ]]> Tue, 01 Dec 2009 08:21:28 +0000 http://www.megite.com/power150/1259675162/21#item_13 05e9dd02bcb058a90fd1a5f3c117390a Last few days we have done an extensive coverage of digital commerce and the challenges it faces as pointed out by the IAMAI panels. One of the needs of digital commerce pointed out by the panelists was the need of offline players to come online. Well this seems to be happening now as Metro shoes [...] Follow us on: Twitter | Facebook | Linkedin | (Read on Source) ]]> 2009-12-01T03:16:00.000-08:00 http://www.megite.com/power150/1259675162/21#item_14 c87c3b2273678eb6123f838fe9cb66f3 Read on Source) ]]> Tue, 01 Dec 2009 11:04:33 +0000 http://www.megite.com/power150/1259675162/21#item_15 abc9c77687bfd91695697facfaa84201 On the first day of Christmas, you got your nonprofit of choice… … a clear, concise way to explain who they are and what they do. Introduce them to the concept of Twitter (don’t set up an account yet), and work with them to pack the sum of what they do into 140 characters. Typically, non-profits have [...] (Read on Source) ]]> Tue, 01 Dec 2009 11:00:57 +0000 http://www.megite.com/power150/1259675162/21#item_16 70879024b61dd87fe983a74d8c75fc26 Read on Source) ]]> Tue, 01 Dec 2009 10:59:16 +0000 http://www.megite.com/power150/1259675162/21#item_17 3261c13fce67276eb92b090e2817abc9 Read on Source) ]]> Tue, 01 Dec 2009 07:36:28 +0000 http://www.megite.com/power150/1259675162/21#item_18 ee51a8d361fe5e82e346563882f97184 Coca-Cola have commissioned Swedish artist Mikael Erikkson to recreate their traditional images of Santa Claus, updating the work done by US artist Haddon Sundblom in the 1930s. Three oil on canvas paintings have been adapted for high impact 96 and 46 outdoor advertisements. Running in tandem with ‘The Holidays Are Coming’, the first ... (Read on Source) ]]> Tue, 01 Dec 2009 10:23:00 +0100 http://www.megite.com/power150/1259675162/21#item_19 eddf41861835ba57b6e8a4b2ade4e403 Read on Source) ]]> Tue, 01 Dec 2009 08:15:13 +0000 http://www.megite.com/power150/1259675162/21#item_20 96fe69b186c66883cd5c9b666b743a81 Read on Source) ]]> Tue, 01 Dec 2009 10:10:53 +0000 http://www.megite.com/power150/1259675162/41#item_1 865d0733ab75ecb443b2fdbebb1f47f9 No, I didn’t just get better looking…I have a torrid travel schedule over the next few weeks and have enlisted a few friends to pinch hit with guest posts in my absence. First up is Wally Bock, the gentleman pictured to the left, who while being my senior looks 1o years younger. I really hate that, [...] (Read on Source) ]]> 2009-12-01T10:09:57Z http://www.megite.com/power150/1259675162/41#item_2 3d581261656ea04ee37eb8600c7c3119 Read on Source) ]]> Tue, 01 Dec 2009 08:46:04 +0000 http://www.megite.com/power150/1259675162/41#item_3 f34dcc86a370a2244874aa8374f35067 I very rarely write about individual website’s which are making mistakes online, but looking at the ASK restaurants website yesterday I was very surprised to see how a well-known UK brand has paid little or no attention to their search strategy. Being a popular restaurant chain there are many opportunities to attract potential customers on ... (Read on Source) ]]> Tue, 01 Dec 2009 09:52:41 +0000 http://www.megite.com/power150/1259675162/41#item_4 b278e2e8a6d13f737c871ffd12578fe9 TRANSCRIPT: We’re here today to talk about “ Enterprise 2.0 ” by Andrew McAfee. He is with MIT, used to be at Harvard Business School. Just switched over a couple of months ago. He writes an excellent blog on IT and business, that I’d recommend you read if you haven’t come across it yet. And so, he’s just ... (Read on Source) ]]> 2009-12-01T09:38:09+00:00 http://www.megite.com/power150/1259675162/41#item_5 f860ee9ff6908c376aff83e813243c75 Comet launched its first mobile site, the first for any UK electrical retailer, earlier this month. The site allows users to browse the retailer's product range and reserve items for collection at local stores. I've been trying the Comet mobile site (on an iPhone) to see how well it performs... Finding the site Comet detects mobile devices and ... (Read on Source) ]]> Tue, 01 Dec 2009 09:09:00 +0000 http://www.megite.com/power150/1259675162/41#item_6 5953af4e34b9ef058ab29795d7b0239e Read on Source) ]]> Tue, 01 Dec 2009 08:54:27 +0000 http://www.megite.com/power150/1259675162/41#item_7 9242134cf7045eb081440393ada422de Read on Source) ]]> 2009-12-01T08:43:33Z http://www.megite.com/power150/1259675162/41#item_8 fc8907da603fddca58c2ee377915b9e7 This year Baldrick, the junior at Droga5, Sydney, needs your help to make the Droga5 Christmas card . "Be tough on me," says Baldrick. "It's the only way I'll ever learn." (Read on Source) ]]> 2009-12-01T03:40:00.004-05:00 http://www.megite.com/power150/1259675162/41#item_9 436f91bbfa69c588097e9b7af196535b Where do you go with this one. GEICO Cavemen insure winter sports? Unfrozen caveman model late for a meeting? HERMES—THY NAME IS WTF! (Read on Source) ]]> Tue, 01 Dec 2009 08:30:31 +0000 http://www.megite.com/power150/1259675162/41#item_10 0c2f46bf28410e95bf7ac2cd19aae0c3 Uptick in Online Ad Revenue Growth a Hopeful Sign in a Difficult Media Economy NEW YORK – Against a backdrop of ongoing recessionary forces that have hit other advertising sectors with more impact, Internet advertising revenues reached almost $5.5 billion for the third quarter of 2009, representing an increase of 1.7 percent from the Q2 ... (Read on Source) ]]> Mon, 30 Nov 2009 20:55:58 PST http://www.megite.com/power150/1259675162/41#item_11 aba412f49cd60395a8610df05e7bdc2c In Len's downtime he can be found blogging at www.constructivegrumpiness.com and tweeting at www.twitter.com/lenkendall (Read on Source) ]]> Tue, 01 Dec 2009 18:20:00 +1000 http://www.megite.com/power150/1259675162/41#item_12 67b794b9313f299f1ef5802de29f2a18 The vector car could have been a little "cooler" (Read on Source) ]]> Tue, 01 Dec 2009 08:19:08 +0000 http://www.megite.com/power150/1259675162/41#item_13 b1dcf2d991c1d1816d1a07c567b8439b Read on Source) ]]> Tue, 01 Dec 2009 02:00:16 +0000 http://www.megite.com/power150/1259675162/41#item_14 64d914c4da6ed8b9dcf61f5930a81787 Ebook version of Social Media Time Management, including drilldown on resource allocation for social media strategies, social media tool selection, and strategies for managing time and tasks for social media execution. less (Read on Source) ]]> Tue, 01 Dec 2009 00:21:14 -0500 http://www.megite.com/power150/1259675162/41#item_15 51245bd933686b294157be1fb3b699eb Read on Source) ]]> Tue, 01 Dec 2009 08:01:00 +0000 http://www.megite.com/power150/1259675162/41#item_16 b0cea5a3da8e1aacce5701255ebbaad4 What better eay to get bombed on sake than with the hand crafted ceramic microwaveable Sake Bomb, a modern sputnick looking vessel with four incoporated sake cups that can hold hot or cold sake. The Sake Bomb is hand crafted in Los Angeles. It is available in a variety of vivid colors with a sealed matt ceramic finish. To ensure the complexity ... (Read on Source) ]]> Tue, 01 Dec 2009 08:00:34 +0000 http://www.megite.com/power150/1259675162/41#item_17 b1d7b1fc7f21aa87e30d7fec88bf5ec6 Does the PicApp name sound familiar? It should! It wasn’t that long ago that I wrote my first review on the service for free licensed photographs. In case you didn’t catch it the first time around, PicApp is a website where you can search for all sorts of premium licensed photos. The kicker is that [...] (Read on Source) ]]> Tue, 01 Dec 2009 08:00:00 +0000 http://www.megite.com/power150/1259675162/41#item_18 957256c2ac2368db46e288a2d7606aab In the battle of the bling, Stuart Hughes presently holds the top honors with the introduction of his iPhone 3GS Supreme, officially the world's most expensive mobile phone at $3.8 million dollars ( or £1.92 million). The ostentatious piece of technological hardware is encased in 271 grams of 22ct solid gold. The front bezel houses 136 flawless ... (Read on Source) ]]> Tue, 01 Dec 2009 06:46:15 +0000 http://www.megite.com/power150/1259675162/41#item_19 d1101e70a5d9347fa0ec0a4a65d9dba4 Read on Source) ]]> Tue, 01 Dec 2009 07:39:00 +0000 http://www.megite.com/power150/1259675162/41#item_20 f12c360eb4d129c9d4742e73a3a26ca5 Earlier this month, the TV ad for Le Monde magazine made the rounds of ad blogs. I thought it got talked about mainly because it mentioned Berlusconi – the idea by itself was not out of the world. Various publications have used the route of ‘celebrities’ world view’  – George Bush being their favourite whipping [...] (Read on Source) ]]> Tue, 01 Dec 2009 04:04:00 +0000 http://www.megite.com/power150/1259675162/61#item_1 4049b9504cfba672d129ecf358142d7f I’m always impressed when CEO’s demonstrate Deming-like behavior as they lead; it’s rare, but there’s almost a magical, mobilizing, and inspiring force that happens when CEO’s or corporate leaders behave in a respectful, inspiring, common-sense, and thoughtful way. (Read on Source) ]]> Tue, 01 Dec 2009 01:31:49 -0500 http://www.megite.com/power150/1259675162/61#item_2 435417d4a6a066ecdec1ee7d5866c5de I'd like to call your attention to a very different Awards Show, of which I'm proud to be a part. And by "a part" I mean it's a labor of love--because I love all it represents and the genius talent it's been created to recognize. It's called The Hive Awards and in the case you've not yet heard about it, I'm featuring information about it in this ... (Read on Source) ]]> Tue, 01 Dec 2009 06:30:00 +0000 http://www.megite.com/power150/1259675162/61#item_3 cf2f6040057d25e671177c493be10695 Stop making people up. Stop inventing people to fit our plans for online communities. We should be making our plans to fit real people. We typically imagine an audience that isn’t pushed for time, nor overwhelmed with marketing messages. We... (Read on Source) ]]> Tue, 01 Dec 2009 00:22:00 -0500 http://www.megite.com/power150/1259675162/61#item_4 4353dc670c505783655b8b0f101a99b5 Read on Source) ]]> Tue, 01 Dec 2009 00:21:03 -0500 http://www.megite.com/power150/1259675162/61#item_5 82c10bb6875a955efdc718cda78a96f4 Read on Source) ]]> Tue, 01 Dec 2009 06:23:57 +0000 http://www.megite.com/power150/1259675162/61#item_6 78627dd48b0093c2e447ff2023f1f341 To quote Jim Morrison: This is the end. I gladly surrender my upper lip to the metal shards of my Mach 3. I’ve raised over $1,000 for Prostate Cancer Canada, and my team has raised a mo’-bustin $9,000!! Good job to all who participated, donated and hustled to get money to this cause. What a slimy-looking [...] (Read on Source) ]]> 2009-12-01T00:01:00-05:00 http://www.megite.com/power150/1259675162/61#item_7 c5a944dc8c5daac0cc1c6ca2b96e9acc Read on Source) ]]> Mon, 30 Nov 2009 20:55:58 PST http://www.megite.com/power150/1259675162/61#item_8 de1b8abd135dce2511dba1c3f620f772 With reports on Black Friday 2009 in, U.S. retailers can breathe a collective sigh of relief that more Americans went shopping last weekend than ever before. We shopped in numbers, and we shopped enthusiastically. 195 million of us hit the... (Read on Source) ]]> Tue, 01 Dec 2009 06:01:37 +0000 http://www.megite.com/power150/1259675162/61#item_9 5a87cea8447dcd23db07a626bf7848eb Read on Source) ]]> Mon, 30 Nov 2009 19:52:51 PST http://www.megite.com/power150/1259675162/61#item_10 4f05aca3ef5440e693bb5e2940f387d6 Sysomos recently conducted a study which took a close look at over 600,000 Facebook Pages. The Sysomos study reported on different aspects of pages including popularity, amount of content posted, number of fans, and categories. Some of the highlights of the study are: Michael Jackson is the most popular page on Facebook, with 10 million fans; he ... (Read on Source) ]]> Tue, 01 Dec 2009 05:45:27 +0000 http://www.megite.com/power150/1259675162/61#item_11 b68ffcb2fafa86214a681986ee69c0a2 B Muralikrishnan, Director – Categories and Product, eBay India moderated the session titled, Is E-Commerce driving value? He started out pointing that Ecommerce is all about Price benefit for the shopping online, Range and Convenience, He said that there are different definitions of  What Value is for Ecommerce and asked the panelists ... (Read on Source) ]]> Tue, 01 Dec 2009 00:21:50 -0500 http://www.megite.com/power150/1259675162/61#item_12 dd0acf12a00ff836adabc82a8302c8dc Read on Source) ]]> Tue, 01 Dec 2009 04:10:29 +0000 http://www.megite.com/power150/1259675162/61#item_13 4abe5d6722c1f9f9e3466a2ec5183b73 Not too long ago, we talked about the importance of social products as part of the marketing mix. For review, the marketing mix is made up of the four p’s: product, price, promotion, and place. In the world of social marketing and social change initiatives, the “promotion p” has been stealing the spotlight for quite [...] (Read on Source) ]]> Mon, 30 Nov 2009 19:14:25 PST http://www.megite.com/power150/1259675162/61#item_14 8b2514a17f1b679fecce11d5b423437b Read on Source) ]]> Tue, 01 Dec 2009 05:02:14 +0000 http://www.megite.com/power150/1259675162/61#item_15 e6cfba84afad85007eac4ff8ed1d09fa I did something a little weird today. Weird for me at least. You see back in my NJ days I used to really like the music of a Central Jersey musician Chris Harford. I saw him play a few times and I tried to keep up with his music as best I could in the [...] (Read on Source) ]]> Mon, 30 Nov 2009 20:55:58 PST http://www.megite.com/power150/1259675162/61#item_16 c8e701444019fbf66df2b7183217c73a LITTLE ROCK, Ark. — As governor of Arkansas, Mike Huckabee had a hand pardoning or commuting many more prisoners than his three immediate predecessors combined. Maurice Clemmons, the suspect in Sunday's slaying of four Seattle-area police officers, was among them. (Read on Source) ]]> 2009-11-30T21:11:53-06:00 http://www.megite.com/power150/1259675162/61#item_17 f5056c5c034d4c0ae828f3d85d4bae27 Read on Source) ]]> 2009-11-30T20:15:00.001-08:00 http://www.megite.com/power150/1259675162/61#item_18 bd32b9a2987072204cc7c58767c390de One of the reasons we run Online Marketing Simulations ( Book , Kindle , Digital Download , Hire Me ) is because we want to understand what I call "Ripple Effects". We're all familiar with Ripple Effects, right? Our economy collapsed based on the actions of a relatively small number of players, folks who did things that rippled through our ... (Read on Source) ]]> Tue, 01 Dec 2009 04:04:00 +0000 http://www.megite.com/power150/1259675162/61#item_19 9a38f8dcd569ae7efb2c7c815863da6a I was sitting at a dinner with some colleagues from work the other night and there were a couple of lulls in the conversation. I started to think of fun ways to break the silence and get the conversation going again. I didn’t actually try these, but they were fun to think about. So, next time you find yourself in an awkward moment of silence, ... (Read on Source) ]]> Tue, 01 Dec 2009 03:09:04 +0000 http://www.megite.com/power150/1259675162/61#item_20 26179d27b50b93524b641b3a914581b8 Read on Source) ]]> Tue, 01 Dec 2009 03:09:04 +0000 http://www.megite.com/power150/1259675162/81#item_1 2b5261c5bab8d91304fc9d5db2ae8abe As a final step before posting your comment, enter the letters and numbers you see in the image below. This prevents automated programs from posting comments. (Read on Source) ]]> Tue, 01 Dec 2009 03:00:23 +0000 http://www.megite.com/power150/1259675162/81#item_2 b8b9d0f593547e9f24c0532656a14da4 Santa Claus Inc. is well and profitable, right through recessions, depressions and just about any economic scenario. The reason why his marketing strategies work better than yours, is because he uses solid, dyed-in-the-wool psychology. He knows he doesn’t have to use new fangled techniques, when his simple marketing has stood the test of ... (Read on Source) ]]> Tue, 01 Dec 2009 02:57:36 +0000 http://www.megite.com/power150/1259675162/81#item_3 6ffbb549cd816d1295d5dfdc838dd4de The first batch of shortlists for the Mumbrella Readers Choice Awards can now be revealed. They are:   Creative agency of the year Cummins Nitro Publicis Mojo Smart Soup The Hallway The Works PR agency of the year Klick Communications Liquid Ideas Wordstorm PR Media agency of the year Ikon Maxus Melbourne OMD PHD Further shortlists will be ... (Read on Source) ]]> Tue, 01 Dec 2009 02:54:40 +0000 http://www.megite.com/power150/1259675162/81#item_4 309a92f0c751c0c5194e3d00987f3549 Have you recently been laid off?  Going through some difficult times?  Today Bob Collins, who I work with at New Marketing Labs, showed me this cool project, Lemonade, that he has been helping out with as a side project. Lemonade is about “what happens when people who were once paid to be creative in advertising are [...] (Read on Source) ]]> Tue, 01 Dec 2009 02:43:04 +0000 http://www.megite.com/power150/1259675162/81#item_5 f252bb1e41ed62acd915916a298eaf77 Read on Source) ]]> Tue, 01 Dec 2009 02:29:00 +0000 http://www.megite.com/power150/1259675162/81#item_6 7629aad241eeec4af25a18e70df30786 Read on Source) ]]> Tue, 01 Dec 2009 02:06:00 +0000 http://www.megite.com/power150/1259675162/81#item_7 dd42b7e7bc1293ccddcc0c0a135f7edb Read on Source) ]]> Tue, 01 Dec 2009 02:00:23 +0000 http://www.megite.com/power150/1259675162/81#item_8 72c4763a0fc194ab09194a3b455d96d4 In today’s Mumbo Report: The Mumbrella Question Time panel of Craig Davis, Peter McDonald, Lee Stephens and Michelle Hutton debate the role of pitch theatre; Is the industry doing enough for the sustainability and environmental agenda? Mad Men writer Matthew Weiner on why we’re entering a “navel-gazing” period Most ... (Read on Source) ]]> 2009-12-01T00:55:11Z http://www.megite.com/power150/1259675162/81#item_9 075f6cef7f96124ab31c32c03cd0fe9d Paul Prince, the New Zealand based CEO/managing partner of The Sweet Shop - and a former AWARD chairman - has been invited on the TV & Cinema Crafts jury for the D&AD Awards 2010. "It's well deserved recognition for Princey", says George Mackenzie, managing director of The Sweet Shop Australasia, "as well as a tip of the hat, from a very ... (Read on Source) ]]> 2009-12-01T01:41:53+00:00 http://www.megite.com/power150/1259675162/81#item_10 38f5c0e89e3757e2f062bd326350b759 The Hobson & Holtz Report - Podcast #505: November 30, 2009 (Read on Source) ]]> 2009-11-30T19:31:22-06:00 http://www.megite.com/power150/1259675162/81#item_11 be190c812f78a32562d60dba56986686 Another one of those great milestones as an author... I know it probably shouldn't excite me as much as it does, but OK, I'm still a kid at heart:  SWAT - Seize the Accomplishment is now available for pre-order on Amazon.  True, the release date is still 6 weeks away... but nothing like ordering dozens hundreds thousands of copies for your ... (Read on Source) ]]> Tue, 01 Dec 2009 01:26:40 +0000 http://www.megite.com/power150/1259675162/81#item_12 c7729ad2038fffc4453da4408b224e31 Over the last few weeks I’ve been beta testing next generation services from both Rogers and Bell for TV broadcast delivery. With enhanced services being offered by each, consumers will now have more than price to consider when looking to stay or switch to or from their current provider. Although Bell is known for a better HD [...] (Read on Source) ]]> 2009-11-30T23:37:03Z http://www.megite.com/power150/1259675162/81#item_13 eb8c9319d247dcfc14e4cec87a654b69 Join us on Mon, Dec 14th when Brandhackers hosts Joseph Jaffe, author of best selling marketing books "Life After the 30-Second Spot" and "Join the Conversation". (Read on Source) ]]> Tue, 01 Dec 2009 00:27:35 +0000 http://www.megite.com/power150/1259675162/81#item_14 e38e6b90b7e747f5c5317fc4bfe114cd Hey, Someone posted on my blog that I don’t practice what i preach. Well….. here’s the proof that I make money with Adsense. So there! …. lol (Read on Source) ]]> Mon, 30 Nov 2009 16:38:52 -0600 http://www.megite.com/power150/1259675162/81#item_15 81d94ac7d94758f9cb7803aa5aba75e7 Read on Source) ]]> Tue, 01 Dec 2009 00:27:35 +0000 http://www.megite.com/power150/1259675162/81#item_16 8a0f63d63a44fa116addbdbe389f4ef3 Blog search engine and ad network Technorati released its 5th annual State of the Blogosphere report and the numbers are quite interesting. Technorati says its findings indicate that blogging is now mainstream. We're not so sure. Although reading blogs is becoming increasingly mainstream, is writing them? (Read on Source) ]]> Tue, 01 Dec 2009 00:27:35 +0000 http://www.megite.com/power150/1259675162/81#item_17 4ec05d576b65c13669bf05ef1df9f391 TONY Abbott has promised a fight on climate change after rolling Malcolm Turnbull to take over the Liberal leadership. Mr Abbott, Mr Turnbull and Joe Hockey contested a three-way spill at a special partyroom meeting in Parliament this morning. Mr Abbott won by a single vote, 42-41. (Read on Source) ]]> Tue, 01 Dec 2009 00:02:02 +0000 http://www.megite.com/power150/1259675162/81#item_18 46ef83650f331278cb17aa15f12e99df People who I email on a routine basis, or whose addresses I want to store for a purpose, are part of a default folder called “My Contacts” and I can add, edit, and delete people and addresses whenever I want. For a reason only known to Google Mail developers, the application was created with another default [...] -- Thanks for reading ... (Read on Source) ]]> Tue, 01 Dec 2009 00:01:39 +0000 http://www.megite.com/power150/1259675162/81#item_19 fc9a04018acbc02d6d85e6b309a8b479 I really enjoyed the way Rob Walker takes us deep under the skin of what a brand really means rather than what a marketing manager thinks that their brand is in the book Buying In. Walker decodes one of marketings great mysteries: what is it about Red Bull’s marketing that makes it so successful. Probably the [...] (Read on Source) ]]> 2009-11-30T23:37:03Z http://www.megite.com/power150/1259675162/81#item_20 87693f157a253ed078be9eeec0d429c7 One of the hottest products this year is the Zhu Zhu Pet , an electronic pet hamster that is selling out of retailers all over the country. Searches jumped for ‘zhu zhu’ related-terms last week as compared to the previous week: ‘zhu zhu hamster’ increased 53%, ‘zhu zhu pets’ increased 135% and ‘zhu zhu’ increased 107%. There were ... (Read on Source) ]]> 2009-11-30T23:10:37+00:00 http://www.megite.com/power150/1259675162/101#item_1 3cefdac682c4cfc434d60e6f84350db5 An inside look at the power (and potential danger) of the Pink Ribbon campaign and all the brands who are participating and supporting the cause. less (Read on Source) ]]>